Special Edition The Boron Letters with FREE PDF EDITION Download Now!

Audio Book The Boron Letters with FREE PDF EDITION Download Now!

 4,6

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Audio Book The Boron Letters with FREE PDF EDITION Download Now!

Series of letters written by copywriting legend Gary C. Halbert explaining the secrets to effect marketing.

At this time of writing, The Ebook The Boron Letters has garnered 8 customer reviews with rating of 5 out of 5 stars. Not a bad score at all as if you round it off, it’s actually a perfect TEN already. From the looks of that rating, we can say the Ebook is Good TO READ!

Audio Book The Boron Letters with FREE PDF EDITION!

Confession time - I have done content and copywriting for 20 years. It started out as a stress reliever in law school and I finally figured out that something fun that relieves my stress is an awesome thing to get paid for. But I didn’t know who Gary Halbert was 2 years ago.I probably read his ads (my last name has no coat of arms that I could find) but I never heard of him to study from till those few short years ago.I loved studying the psychology of why people do or don’t buy and I’m pretty good at honing in on the emotion in my writing but...I felt like the technical parts eluded me. I belonged to a copywriting group and his son, Bond, would respond to posts sometimes. I started following Drayton Bird and somehow stumbled on The Gary Halbert group.I heard about direct response writing. I entered a contest I didn’t win. I figured out there were formulas for writing that I must be missing that I really needed to lead me to achieve the success I want.Someone asked the other day why read the boron letters and as I just finished it my mind thought why not? (And that’s why I wrote this review) Every page has multiple lessons on writing good copy. Every page. Gary didn’t write things just for fun. If you’re not getting the lessons the issue is you, not him or his writing.I’m lucky enough to now belong to a group that Bond and Kevin (another one of Gary’s sons) run. They give lessons. Sometimes the lessons are almost exactly what I’ve read in here. That’s ok. Repetition helps.I don’t think this book is for everyone because everyone won’t get it. They’ll be hung up on typos or grammatical mistakes. Complaining about the font or eye appeal. Good. Don’t buy it. For those who want a deep dive into why people do what they do and how to write to get them to do what You want them to do - this book is for you. Everyone else - move along, nothing to see here.

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